Corporate Vision/Mission

AAR’s Vision

AAR’s Mission

• To help our principals achieve highest productivity and efficiency and thus maximize profits and best results through sustainable crop practices and advanced planting materials.
• To continually develop and improve planting practices and planting materials for our Principal and advisory estates.

AAR’s Objectives

• To improve productivity and efficiency of oil palm estates through site-specific practices.
• To raise the yield plateau and improve desirable secondary characteristics of oil palm planting materials through improved hybrid seeds and/or clonal materials.
• To seek improved planting practices, systems or equipment which will raise productivity of the crop and /or labour.
• To seek effective planting practices, systems or equipment which are worker and manager-friendly i.e. which are simple to understand and implement or operate.

Last updated: 19-Mar-2010